A while ago, I watched the Netflix series Abstract: the Art of Design, in which I discovered the illustrator Christoph Niemann. It's a really cool episode, I definitely recommend it (watch the whole series while you're at it!). But after that, I kind of forgot about him, as you do. Recently though, while watching TED … Continue reading Why I Love Christoph Niemann
Tag: unit 70
The Importance of Empathy Maps
What is empathy? The definition given by the Oxford Dictionary is the following: "The ability to understand and share the feelings of another". This is a very important concept in human centered design, which is why, before designing anything, we must start by building empathy maps, which allow us to understand our users and their … Continue reading The Importance of Empathy Maps
UX Problems
I'm not one to complain but... (just kidding, I'm French!) One of the things that really annoys me is getting to the end of my shampoo bottle, when no product comes out and you end up throwing it away. So far, nothing to get upset about, right? Except that you don't realise just how much … Continue reading UX Problems
Websites Comparison
As I mentioned in my very first post, our first design class was about comparing two websites, which had to do with books. We also had to compare our classmate's reaction to one of the websites, and be observed in turn. I will tell you more about what worked and what didn't on both sites, … Continue reading Websites Comparison
The Designers of the Future
I have been reading The Design of Everyday Things by Don Norman, and since I find it really interesting, I decided to have a look at some of his talks on YouTube. I particularly enjoyed a couple of them: one is a TED Talk called "Three Ways Good Design Makes You Happy", and the other … Continue reading The Designers of the Future
Empathising with Users (and their Wallet)
Last week in class we learned more about user empathy. For that we did a design thinking exercise: we watched a video featuring Ali describing what he liked and didn't like about his wallet. We were then asked to list 3 of those things, the ones that were "truly important to him". Among many things … Continue reading Empathising with Users (and their Wallet)
You are biased, and so am I
We all have biases, not that it's something any of us would easily acknowledge. As discussed in the previous article, our brain is ruled by System 1, which I'll remind you, makes unconscious and automatic decisions for us on a daily basis so that we don't have to think too hard. Patterns are stored in … Continue reading You are biased, and so am I
Thinking Fast and Slow, or why our brain is lazy
The book Thinking Fast and Slow was written by Daniel Kahneman and published in 2011. Its main topic is how our brain deals with information and forms thoughts. We have two modes of thinking, which Kahneman calls System 1 and System 2. System 1 is where the thinking just "happens", it is automatic and passive, … Continue reading Thinking Fast and Slow, or why our brain is lazy
The Importance of Brainstorming
During out first design class, we studied two books-related websites. We grouped in 2 and looked at how our classmate was interacting with the website, what they were doing, where they were clicking, their reactions, etc. We were then asked to list what we thought were good and bad features of those websites, and we … Continue reading The Importance of Brainstorming
My Journey in Web Design 
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